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Chi tiết tuyển dụng

Tuyển dụng Traditional Off Trade Manager

Địa điểm tuyển dụng: Hồ Chí Minh
Mức lương: Thỏa thuận
Tin xác thực Lượt xem: 97

Thông tin tuyển dụng nhanh

Kinh nghiệm: 5 - 10 năm kinh nghiệm

Yêu cầu bằng cấp: Cử nhân

Số lượng cần tuyển: 0

Ngành nghề:

Hình thức làm việc: Toàn thời gian cố định

Chức vụ: Thực tập sinh

Yêu cầu giới tính: Không yêu cầu

Mô tả công việc

Overall responsibility of Channel Manager is to develop and implement trade-marketing plan in order to build the preference of customers and shopper/consumers for our portfolio, in alignment with brands’ strategies.
* Key Tasks:
- Builds an annual activation plan that reflects the channel strategy and leverage key channel customer and consumer drivers
- Translate brand marketing plans and platforms into channels’ activities
- Have robust understanding of the shopper in the traditional trade and bring that perspective to marketing and sales teams as well as inject into traditional trade activities and promotions
- Manage channel budget to ensure most effective and impactful spent, including allocation of budget to sales regions and provinces, recommend of optimal number of outlets to participate in the programme
- Brief the directions/concepts/activities to third party agencies, supervise the development and implementation
- Cooperate with regional trade marketing team to ensure alignment on mechanics as well as smooth implementation of the trade marketing programmes
- Design (in conjunction with Marketing) POS items required for trade marketing activations
- Ensure alignment with other departments: Purchasing, Finance, Revenue Management etc.
- Evaluate the efficiencies of the trade marketing programmes by analyzing sales performance, using internal and external data

Quyền lợi được hưởng

Yêu cầu công việc

- University degree in Business Administration, Economics, Marketing
- At least 5-year working experience in the relevant field in beverage industry or FMCG, including (but not exhaustive to):
- Brand Strategies
- Shoppers understanding
- Route to Market and Customer Understanding
- Channels Segmentations
- Brand Strategies
- Good communication, negotiation and presentation skills
- Creative thinking, open-minded and enthusiasm
- Analytical thinking and problem-solving skill
- Conversation with spoken and written English and PC such as all Microsoft Office
- Proven Leadership Skills

Yêu cầu hồ sơ

- Sơ yêu lý lịch

- Đơn xin việc

- Các giấy tờ liên quan

Thông tin liên hệ

Người liên hệ:

Địa chỉ:KCN Mỹ Tho , Thành phố Mỹ Tho , Tiền Giang , Việt Nam

Hạn nộp hồ sơ:01/01/1970

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